Danish designers Christian Mikkelsen and Lau Liengård Ruge are behind every Obaku designer watch. Danish in its core and Zen by nature, Obaku asks you to feel the moment and enjoy the beauty in life.
Today Danish design is known around the world for its emphasis on function, the use of simple lines, the focus on good choice of materials and quality production – with the idea of ‘less is more’ as the main focus point. An Arne Jacobsen Egg chair or the Jorn Utzon Opera house in Sydney, still look as if they could have been designed yesterday, although it has been more than half a century since they were created. This is one of the great things about clean, minimalist design, that the look is evergreen. It doesn’t go out of fashion. An Obaku watch will look as contemporary 10 years from now, as it does today. Danish design serves many purposes, but most importantly it is designed to last a life time – this is also the key element in designing an OBAKU watch.
The name Obaku stems from a branch of the Zen philosophy, aiming to rid your life of superfluous details and to focus on living now. This philosophy goes hand-in-hand with Danish design traditions, where less is more. Minimalist, clean, simple yet highly functional designs have traditionally been keywords in the Danish, Nordic design traditions. The philosophy from the East fuses with the design traditions from the West in these beautiful designer watches. Each watch is engraved in the case back with the name of the designer, who created it.